You are here for 1 of 3 reasons. Your idea is either stuck, broke, or premature. #thatsalright #whywearehere #amirite?
We love puzzles. Heck that's what we are about. That's what everyone should be doing. Anyone can point at a problem; it takes a special breed to want to solve that problem.
Again, it's weird when we see agencies say, "We design for web and mobile" or "Mobile first!" Listen, that's a bunch of nonsense. First, there isn't a second internet for phones. So let's get that out of the way. Second, device priority should based on specific analytics data, not a myths.
Yes the web is a powerful tool but so is a chainsaw. Knowing which set of tools to use for specific applications and campaigns is a must. Think about how silly you'd look eating Cheerio's with a hammer.
The words "Branding" and "Marketing" are often thrown around a lot. It's actually more difficult and precise than it's made to look. Branding and marketing are symbiotic. If the product is bad and the marketing is great = fail. This works both ways. It's like going to the gym and only working out your arms. Bird legs.